Can you tell someone’s marital status from the car they drive? Online car insurance specialist, elephant.co.uk, thinks you can. elephant.co.uk looked at the choice of car colour of over 400,000 British motorists, and found that the colour of car you drive could be an indication of whether you are single or married.
elephant.co.uk discovered if you drive a white car, there is a good chance that you are single. Although blue is the most popular colour across the board, single motorists are over 8 times more likely to drive a white car, compared with married people. Single people also like the ‘va-va-voom’ of the Renault Clio. elephant.co.uk’s research shows that Renault Clios are 77% more popular with single drivers than married ones.
Married people prefer silver cars, with 22% of all married people choosing one, while drivers cohabiting with a partner tend to choose black cars. 16% of all cohabiting drivers have a car this colour, compared to just 14% of married people.
Managing Director of elephant.co.uk, Ceri Assiratti, said: “Our research has shown that there is a pattern to the colour of car people choose and their marital status. Single people tend to favour monochrome coloured cars, such as black or white, as they may feel they get noticed more driving cars of these colours. If someone drives a white Renault Clio, our research shows that they are more likely to be single than married.”
elephant.co.uk’s research also showed that drivers with children choose different coloured cars than those without kids. Motorists without children prefer black and red cars, whilst those with children prefer blue, green or silver.
Ceri Assiratti said: “It seems that drivers without children want a car in a more ‘look at me’ colour as they want to be noticed. Drivers with children are happy driving a more muted colour car as they probably have other priorities when purchasing a new car, such as safety or the number of seats.”
This is mirrored by the rate of claims for the different colours of car, as black cars make up 15% of elephant.co.uk’s policy base, but they are responsible for 17% of claims.
Issue date: 22-01-07 |
